PKP Marketing Consulting LLC Mission:

PKP Marketing Consulting LLC primary focus is to bring the best in business intelligence and strategic marketing planning to small and medium sized business whom previously had been wholly overlooked by these advance marketing/business building tools due to cost variance. By taking a strategic approach to problem solving versus symptom treatment, overhead expenses can be reduced, project completion time can be shortened, and customer service can be optimized to better perform, which raises core profit margins while decreasing marginal expenditures.

Marketing Principles

PKP Marketing Consulting LLC was founded on the principles that 1)every business, no matter how small, can grow into the next fundamental company that drives an economy and 2) innovation and cost reduction can propel industries, empower people, and create communities.

To this end effect, PKP Marketing Consulting has combined the most diverse group of service offerings under one company banner to provide a wide range of business features and necessities to improve both cost and time management.

Strategic Marketing Planning

Strategic Marketing Planning is the process of performing thorough market research analysis( utilizing SWOT Analysis, GAP Analysis, and other analytic protocols) market segmentation and penetration strategies, brand creation and awareness strategies, optimization of customer support and human resources, and efficient product/service creation and distribution metrics.

Business Intelligence

Business Intelligence is the reporting and analytic factor of the marketing, projected growth, and sales process. Business intelligence gives light into sales process, efficiency of marketing funnels, and prospective future growth based off of percentage or ratio changes over time. Business Intelligence is key in optimizing many aspects of business management.

Integrated Web Design

Great web design is more than visual affects and catch graphics. Is a systematic flowing of information to provide relevant and timely information to website viewers that infuses trust, credibility, and forecasts ability in service or product industries.

Great web design has an optimized goal. It may be anything from the actual conduction of sales, causing website viewers to call the business, fill in a form, share a free app, or donate to a cause. Your overall web design should convey a clear message about the company while giving simple instructions to website viewers as to what you want them to do next.

Brand Strategy

Brand Strategy is your appeal to potential customers to increase their awareness of your company. Brand strategy involves the creation of a unilateral brand image and/or concept that can be translated across multiple marketing mediums to efficiently grow consumer knowledge and brand awareness.

Some brand strategies provide multiple different company images to different market segments to customize brand appeal to certain social, economic, political, or other affiliation groups.

Traffic Generation

Traffic Generation has often been called the single greatest challenge any business faces. If traffic generation is not a problem of yours, the business either is massively understaffed/ under trained or the management team is easily satisfied with minimal results.

The truth is that to grow your business, your workforce must always be challenged by the demand of customers. If customer demands aren't great enough to challenge your way of doing business, your business is not growing.

Marketing Consulting

Whereas Strategic Marketing Planning goal is to optimize the large/big picture problems, marketing consulting is meant to find, manage, and prevent small problems from occurring or growing to large problems. Marketing consulting is a systematic approach to tweaking and optimizing social interaction behaviors, marketing presentation, message dynamics, and general business strategy.

Business Management Consulting

Business Management Consulting involves all aspects of your business to maximize profits while reducing all outside risks. Proper filing of legal documents and legal agreements to support legal compliance and prevent legal liabilities are just scratching the surface. Proper Business Management starts with the business/marketing plans, formation of the company, and first day that a business ideal becomes a real world concept.